Staff Members
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Associate Professor
Name: Ilse Struweg
Location: K-Red 12 Bunting Road Campus
Department of Marketing Management, Marketing and Retail Experts听 Staff Members
Contact Details:
Tel: 011 559 1255
Email:听istruweg@uj.ac.za
About Prof Ilse Struweg
Professor Ilse Struweg, from the Department of Marketing Management, is a distinguished scholar and seasoned academic whose passion for teaching, research and leadership continues to enrich the School of Consumer Intelligence and Information Systems (SCiiS). With over two decades of experience in academia, she brings a wealth of knowledge, insight and innovation to both the classroom and the broader university community.
Specialising in Marketing Communication and Consumer Behaviour, Prof Struweg has built an impressive career marked by academic rigour and strategic vision. Her expertise in qualitative research and strategic marketing has shaped not only her students鈥� learning experience but also the scholarly direction of her field. She has published in Q1 journals, including Public Relations, Journal of Retailing and Consumer Services, Journal of Global Information Management and Journal of Computer Information Systems.
Having served in various university leadership and management roles locally and internationally, Prof Struweg exemplifies the spirit of global engagement and academic excellence. She is deeply committed to developing future marketing professionals and researchers, mentoring postgraduate students with a balance of discipline, creativity and critical thinking.
Prof Struweg鈥檚 influence extends beyond teaching; she is a trailblazer in strategic thought and scholarly contribution, continuously pushing the boundaries of marketing education and research. Her work embodies the essence of SCiiS: innovative, impactful, and globally relevant.